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 Does Your Website Generate New Clients?
Websites have arguably become the most crucial
tool in marketing your aesthetic practice. Websites, however, are
commonly underutilized as marketing tools in cosmetic surgery and
aesthetic medical clinics. A few of the more common errors in launching
and creating websites include:
- "Build it and leave it" syndrome
- "Build-it-yourself" websites built by
amateur web developers
- Menu items that speak to you instead
of your clients
- Sacrificing functionality for aesthetics
or vice versa
- Inappropriate website layout
- Too much or too little information
- Lack of appropriate supervision for web
design companies
Additionally, many web design tools generate
excess code that can slow down loading time of your web pages. Research
has demonstrated that the average viewer will wait no more than
three seconds for a web page to load up. KCMC is experienced in
managing outside agencies in creating a site that is appropriate
for the cosmetic medical industry. |
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